Basic keyword research includes looking at your customer demographic data, research using Google’s suggestion tool and keywords from your top competitors to create a list of 30 keywords or phrases that will attract the customers you want.
- 10 general product or service specific keywords/phrases
- 10 proprietary keywords/phrases (if you don’t have them we will do 20 general product / service keywords)
- 10 common misspellings of your business’s name / services / product keywords /phrases.
We then create a list of your local keywords containing things like zipcode(s), state, City, County, area (known as name)
The final deliverable will be a master spreadsheet containing all the keyword phrase combinations you need to begin doing basic SEO.